Jewel Corner

Why is gifting just for occasions?

Why is gifting just for occasions? Why not give someone something for the little things they do for you? Curiosity leads to campaigns and one such curiosity-led campaign was this series. I decided to make gifting an everyday gesture by identifying small occasions in our daily lives to thank someone using a Box of Happiness. We created the Jewel Corner ‘Box of Happiness’. Director : Lal Jose (One of the leading Indian film directors and producer who works in the Malayalam film industry) DOP : Jomon T John (An Indian cinematographer and producer who works predominantly in Malayalam cinema)

Type

International